FOB /fob Faculty of Business Mon, 08 Jun 2026 06:52:10 +0000 en-US hourly 1 https://wordpress.org/?v=5.4.19 /fob/wp-content/uploads/2019/04/cropped-icon-1-32x32.png FOB /fob 32 32 Advancing Research and USR Through MMU–Telkom University Collaboration /fob/advancing-research-and-usr-through-mmu-telkom-university-collaboration/?utm_source=rss&utm_medium=rss&utm_campaign=advancing-research-and-usr-through-mmu-telkom-university-collaboration /fob/advancing-research-and-usr-through-mmu-telkom-university-collaboration/#respond Mon, 08 Jun 2026 06:52:10 +0000 /fob/?p=10051

A delegation from MMU recently visited Telkom University, Indonesia, as part of the international matching grant collaboration between the two institutions. Held in May 2026, the visit aimed to strengthen academic networking, research collaboration, and knowledge exchange between Malaysia and Indonesia.

The programme began with welcoming remarks from representatives of both universities, followed by presentations on the RI CCSL research profile and ongoing research activities. One of the key highlights was the sharing of progress updates on the MMU–Telkom University collaborative research project for the 2025 research cycle. Discussions focused on current achievements, future research directions, and opportunities to expand collaboration in areas related to digital innovation, education, and technology development.

The MMU delegation comprised Ms. Shadia Suhaimi, Ms. Nur Baiti Shafee, Ms. Siti Nurul Huda Mohd, and Ms. Haniza Hashim, while the collaboration also involves Mr. Shukor Masuod. The participation of researchers from diverse backgrounds fostered meaningful discussions and strengthened academic ties between the two institutions. The delegation also expressed its appreciation to Dr. Bayu Rima Aditya and his team for their warm hospitality throughout the visit.

As part of the programme, the delegation visited the Metaverse Laboratory, where they were introduced to innovative metaverse technologies and digital applications through product demonstrations and research-sharing sessions. The visit also incorporated University Social Responsibility (USR) elements through knowledge-sharing and cultural engagement activities at MQ Equestrian DT. These engagements provided valuable opportunities to explore potential interdisciplinary research initiatives while fostering closer institutional relationships. It is hoped that this partnership will continue to grow through impactful research, innovation, knowledge exchange, and future academic collaborations.

 

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Advancing Research and USR Through MMU–Telkom University Collaboration


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CoEBIC Facilitates Collaborative Opportunities with Telkom University /fob/coebic-facilitates-collaborative-opportunities-with-telkom-university/?utm_source=rss&utm_medium=rss&utm_campaign=coebic-facilitates-collaborative-opportunities-with-telkom-university /fob/coebic-facilitates-collaborative-opportunities-with-telkom-university/#respond Mon, 08 Jun 2026 06:47:16 +0000 /fob/?p=10047

Through the initiative of the Centre of Excellence for Business Innovation and Communication (CoEBIC), collaborative discussions were recently held with Telkom University, Indonesia, aimed at strengthening international academic and research collaboration between both institutions in May 2026.

Representing MMU during the engagement were Dr. Yeo Sook Fern, Director of CoEBIC, and Dr. Lim Kah Boon, Deputy Dean (Postgraduate and Collaborations), Faculty of Business. The MMU representatives were warmly welcomed by the leadership team from the Faculty of Economics and Business (FEB), Telkom University, led by Dean Prof. Dr. Farida Titik Kristanti, together with the Vice Deans, Heads of Scientific Groups, Heads of Study Programmes, and faculty representatives.

The discussion focused on the ongoing matching grant project, programme coordination, and future academic and research collaborations between MMU and Telkom University. Among the potential collaborative initiatives discussed were joint research projects, joint supervision and examination, mobility programmes, guest lectures, community service activities, double degree opportunities, and visiting industry programmes.

As part of the engagement, Dr. Yeo Sook Fern and Dr. Lim Kah Boon also delivered a guest lecture session for MBA students, sharing insights on research, international collaboration, and academic development. The session provided an enriching platform for postgraduate students to gain international perspectives and strengthen academic networking.

In addition, Dr. Yeo Sook Fern conducted a sharing session with the academic staff on the topic “Bridging Indonesia–Malaysia Research Towards International Publication and Collaboration.” The session highlighted opportunities for cross-border research collaboration, joint publications, and strategies to strengthen international research networking between researchers from both institutions.

The initiative reflects MMU’s continuous commitment towards strengthening global partnerships, enhancing internationalisation efforts, and fostering impactful collaborations that benefit both institutions, academic staff, and students.

 

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CoEBIC Facilitates Collaborative Opportunities with Telkom University


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FOB Students Inspire Young Minds Through “Mini Recycling Workshop” /fob/fob-students-inspire-young-minds-through-mini-recycling-workshop/?utm_source=rss&utm_medium=rss&utm_campaign=fob-students-inspire-young-minds-through-mini-recycling-workshop /fob/fob-students-inspire-young-minds-through-mini-recycling-workshop/#respond Mon, 08 Jun 2026 06:32:14 +0000 /fob/?p=10043

A group of students from the Faculty of Business (FOB) brought learning beyond the classroom through a “Mini Recycling Workshop” in May 2026. Led by Ms. Farah Alisyah Binti Mohd Mustaza under the guidance of advisor Ms. Nur Faezah Binti Jayiddin, the programme was conducted at Little Caliphs Tadika Al Fateh Genius, engaging around kindergarten children aged 5 to 6 years old.

The workshop was designed to introduce the idea of recycling in a way that young children could easily understand and enjoy. Instead of traditional teaching, the session was built around hands-on and playful activities to help them learn through experience.

The children took part in storytelling, a recycling awareness sharing session, a sorting game, and a simple craft activity using recycled materials. One of the highlights was the sorting game, where they learned how to identify and separate items like paper, plastic, glass, and aluminium into the correct recycling bins.

They also got creative during a DIY session, where they turned used materials into mini dustbins. To make the experience even more memorable, each child received a “Mini Recycling Heroes” sticker as a small encouragement for their participation.

The session ended with a short quiz that helped the children revisit what they had learned in a simple and enjoyable way. All in all, the programme reflected the students’ effort to connect learning with real community impact, while also nurturing awareness about environmental responsibility from a young age.

Well done!

 

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FOB Students Inspire Young Minds Through “Mini Recycling Workshop”


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Career Connect & FOB Join Hands to Build Work Style Awareness and Career Readiness /fob/career-connect-fob-join-hands-to-build-work-style-awareness-and-career-readiness/?utm_source=rss&utm_medium=rss&utm_campaign=career-connect-fob-join-hands-to-build-work-style-awareness-and-career-readiness /fob/career-connect-fob-join-hands-to-build-work-style-awareness-and-career-readiness/#respond Mon, 08 Jun 2026 06:28:07 +0000 /fob/?p=10039

Career Connect, in collaboration with the Department of Human Resource Management, Faculty of Business (FOB) organised a sharing session at the I-Trade Lab, Faculty of Business, recently. The session, titled “Understanding Your Work Style and Positioning Yourself for Career Success”, featured Ms. Zielda Zainuddin, Founder of ZZ People & Culture Solutions and an MMU alumna with more than 20 years of experience in human resources across industries including oil and gas, technology, and manufacturing.

The session focused on helping students understand different work styles and what to expect in the workplace, while also guiding them on how to prepare for their career journey. Drawing from her experience in organisations such as PETRONAS, Hyundai Motors Malaysia, Prudential BSN Takaful, and UMW Toyota Motor, Ms. Zielda shared practical perspectives on communication, leadership, workplace culture, and career development, giving students a clearer sense of how to navigate their transition into industry.

The session was attended by distinguished guests and faculty members, including Dr. Hasmida Jamaluddin, Deputy Dean of Academic and Innovative Learning; Mr. Tan Gek Siang, Deputy Dean of Student Experience and Alumni; Dr. Afandi Yusof, Director of Touchpoint Management Office (TMO); Dr. Khair Razlan, Head of Centre of Alumni; Dr. Kavitha Raman, Programme Coordinator of BBA (Hons) Human Resource Management; Ms. Vinothini, Deputy Programme Coordinator; and Dr. Cheah Chew Sze. It is hoped that the session provides students useful exposure to real workplace expectations and simple, practical guidance to help them feel more prepared for their future careers.

 

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Career Connect & FOB Join Hands to Build Work Style Awareness and Career Readiness


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Trash to Cash 3.0 Promotes Sustainability Through Community Recycling Effort /fob/trash-to-cash-3-0-promotes-sustainability-through-community-recycling-effort/?utm_source=rss&utm_medium=rss&utm_campaign=trash-to-cash-3-0-promotes-sustainability-through-community-recycling-effort /fob/trash-to-cash-3-0-promotes-sustainability-through-community-recycling-effort/#respond Mon, 08 Jun 2026 06:22:50 +0000 /fob/?p=10032

The Trash to Cash 3.0 programme brought together the MMU community and residents from the surrounding neighbourhood in a collective effort to promote environmental sustainability through recycling in May 2026. PSR Faculty of Business (FOB), FMD, UPG, IU in collaboration with SWCorp, the programme highlighted the importance of responsible waste management and community participation in sustainability initiatives. The event was attended by Ms. Siti Rohayu Binti Mohd Isa, Deputy Director of SWCorp Melaka, reflecting strong support from both industry and government agencies.

The programme recorded the collection of 981.1 kg of recyclable materials, comprising 138 kg of used cooking oil, 111 kg of e-waste, 237 kg of metal, 429 kg of paper and cardboard, 6 kg of aluminium, 16 kg of plastic, and 44.1 kg of fabric. These materials were gathered through various student-led activities, including recycling and clean-up efforts conducted at the contingency laboratory and several locations across the MMU campus. The initiative not only diverted waste from landfills but also provided participants with practical exposure to waste segregation and recycling practices.

Aligned with Sustainable Development Goal (SDG) 12: Responsible Consumption and Production, the programme aimed to cultivate recycling habits, raise environmental awareness, and encourage sustainable lifestyles among students and the wider community. The success of Trash to Cash 3.0 demonstrates the positive impact of student-led initiatives in fostering a culture of environmental responsibility while contributing to a cleaner and more sustainable future.

 

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Trash to Cash 3.0 Promotes Sustainability Through Community Recycling Effort


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91 Wins Prestigious Patron Award and 18 Medals at ITEX 2026 /fob/mmu-wins-prestigious-patron-award-and-18-medals-at-itex-2026/?utm_source=rss&utm_medium=rss&utm_campaign=mmu-wins-prestigious-patron-award-and-18-medals-at-itex-2026 /fob/mmu-wins-prestigious-patron-award-and-18-medals-at-itex-2026/#respond Mon, 08 Jun 2026 06:17:26 +0000 /fob/?p=10031

91 once again created history at the International Invention, Innovation, Technology Competition & Exhibition (ITEX) 2026 by securing the prestigious Patron Award for the second time, following its first win in 2024.

Held at the Kuala Lumpur Convention Centre (KLCC), ITEX 2026 brought together innovators, researchers, industries, and institutions from across the region to showcase cutting-edge inventions and impactful innovations from 18 May until 20 May 2026.

For this year, MMU team delivered an outstanding performance where they clinched 11 Gold Medals and 7 Silver Medals at the event. Most notably, every MMU participating team received an award, reflecting the university’s strong culture of excellence, innovation, and teamwork.

Many of the innovations showcased by MMU were aligned with the United Nations Sustainable Development Goals (SDGs), particularly in areas such as quality education, good health and well-being, industry innovation, sustainable cities and communities, clean energy, and digital transformation.

These achievements reflect MMU’s continued commitment to developing solutions that make a real difference to society, supporting sustainability and nation-building. This historic success further reinforces MMU’s role as a research-led, industry-driven university, where research and innovation are translated into meaningful impact for industry, community, and society.

Let us extend our heartiest congratulations to all project leaders, researchers, lecturers, students, and team members who represented MMU with passion, dedication, and excellence at ITEX 2026.

Below is the list of MMU award-winning projects at ITEX 2026.

Award Project Title Project Leader Project Members Faculty COE
Gold Intelligent Water Body Monitoring for Reservoir Safety and Disaster Alert Prof. Dr. Lim Way Soong Dr. Yeo Boon Chin, Lim Zhi Hao, Cavin Tong, Pee Pocherd, Lui Poh Wei FET Robotics & Sensing Technologies
Gold Jayden Story Deck AI Ms. Cheryl Chan Vincent Chan & Wong Shin Chen FOB Business Innovation & Communication
Gold CPG-Grounded Agentic Small Language Model for Early Disease Detection Ts. Dr. Ong Lee Yeng Campanale Haakim bin Yusuf, Kueh Pang Teng, Ang Teng, Ng Joey, Poh Li Zhe, Alvin Lim Fang Chuen, Dr. Chong Siew Chin, Dr. Leow Meng Chew FIST Artificial Intelligence
Gold AI‑Driven Financial Table Validation Ts. Dr. Ong Lee Yeng Ts. Dr. Chong Siew Chin, Nicholas Tay Jun Yang, Dr. Leow Meng Chew, Dr. Wee Yit Yin FIST Artificial Intelligence
Gold LearnBack: An AI Platform for Learning-by-Teaching Ts. Dr. Goh Pey Yun Hassan Yassin Mohamed Hassan, Dr. Chong Lee Ying, Dr. Ooi Shih Yin, Dr. Ong Lee Yeng, Dr. Chong Siew Chin, Ms Pa Pa Min FIST Artificial Intelligence
Gold An innovative Advancement: Smart AI 5G Base Station for Velocity Handover System Prof. Dr. Mardeni Bin Roslee Fardin K., Eriana Lim, C. Sudhamani, Khairil A., Tiang Jun Jiat, Shazrulnizam H. FAIE Intelligent Network
Gold Dynamic Reinforcement Learning (RL) Framework for Hybrid PQC-QKD Key Orchestration for Adaptive Quantum-Safe Networks Dr. Azwan Mahmud Dr. Osama Abu Ajwa, Muntakimur Rahaman, Dr Azlan Abd Aziz, Dr. Romli Bin Mohamad, and Dr. Siti Maisurah Binti Mohd Hassan FAIE Intelligent Network
Gold Qalib: Qalb Entrepreneurial Quotient and Profiling System Prof. Dr. Kamarulzaman Bin Ab Aziz Assoc. Prof. Dr. Nor Azlina Ab Aziz, Dr. Diyana Abdul Mahad @ Abdul Hamid, Dr. Mhd Louai Sarhan, Ms Norzarina Md Yatim, Mr Md Mahin Uddin FOB Business Innovation & Communication
Gold TRIAGE X: EDGE-AI TRIAGE ASSISTANT FOR PREHOSPITAL CARE Assoc Prof. Ts. Dr. R Kanesaraj Ramasamy Ms Venushini Rajendran, Assoc. Prof. Dr. Shamsuriani Bt Md Jamal, Dr. Muhammad Munawar Bin Mohamed Hatta, Dr. Faizal Amri Hamzah, Dr. Muhammad Hafiz Bin Inche FCI Artificial Intelligence
Gold Visual Narrative Lightboard (VzLIGHT) Ms.Renukha Prelatha Prof. Dr. Koo Ah Choo, Dr. Sy. Nurleyana Wafa Binti Sy. Naguib Wafa, Tuan Afiq Izzuddin Bin Tuan Apdzan, Kumaran A/L Siva Subramaniam FCM Immersive Experience
Gold ML-Based Prediction of Thyroid Cancer Recurrence Dr. Aaron Aw Teik Hong Asyraaf Bin Rahmat FOM Business Innovation & Communication
Silver SDN-OptiPath: A Multi-Phase DRL-Driven Migration Framework Assoc. Prof. Dr. Tan Saw Chin Tan Kai Yuan, Muhd Faiz Mohd Zaki, Omar Nazaruddin FCI Artificial Intelligence
Silver Immersive Incision and Drainage Procedure VR with AI Trainer Ts. Dendi Permadi Cheong Soon Nyean, Nadia Lim Xin-Ru, Emily Low Hui Li, Thang Wei Jie FCM Immersive Experience
Silver Dual-Fiber 3D Force Sensor for Ablation Catheters Dr. Abdulfatah A. G. Abushagur Prof. Zulfadzli Bin Yusoff, Dr. Siti Azlida Ibrahim FAIE Artificial Intelligence
Silver A Multi-Diaphragm Cable for Distributed Pressure Sensing in Oil and Gas Applications Dr. Abdulfatah A. G. Abushagur Dr. Siti Azlida Ibrahim, Prof. Mohd Ridzuan Bin Mokhtar, Prof. Zulfadzli Bin Yusoff FAIE Artificial Intelligence
Silver LingoSign: Connecting People Through Sign Language Prof. Ts. Dr. Kalaiarasi A/P Sonai Muthu Mohamed Ibrahim Mohamed Ismail Doma, Fadul Saifeldin Mohamedahmed Osman, Jaya Kumar Krishnan FIST Artificial Intelligence
Silver FedEEGStratum: Stratified Federated Learning for EEG-based Seizure Detection Ts. Assoc. Prof. Dr. Pang Ying Han Dr. Lim Zheng You, Ts. Prof. Dr. Ooi Shih Yin, Dr. Khoh Wee How, Hiew Kai Xuan FIST Artificial Intelligence
Silver Park & Play Wireless Vehicle Charging with Full Interior Luxury Ir. Dr. Shashikumar A/L Krishnan Prof. Ir. Dr. Vigna Kumaran A/L Ramachandaramurthy FAIE Robotics & Sensing Technologies

 

 

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91 Wins Prestigious Patron Award and 18 Medals at ITEX 2026


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91 Students Honoured at ICAEW Celebrating Excellence 2026 /fob/mmu-students-honoured-at-icaew-celebrating-excellence-2026/?utm_source=rss&utm_medium=rss&utm_campaign=mmu-students-honoured-at-icaew-celebrating-excellence-2026 /fob/mmu-students-honoured-at-icaew-celebrating-excellence-2026/#respond Mon, 08 Jun 2026 06:11:20 +0000 /fob/?p=10026

We are proud to share that eight Accounting students from the Faculty of Business (FOB) and Faculty of Management (FOM) were recognised as top performers at the prestigious Institute of Chartered Accountants in England and Wales (ICAEW) Celebrating Excellence 2026, held at Le Méridien Kuala Lumpur on 12 May 2026.

Faculty ICEW Subject Award Recipients
Faculty of Business Business Planning – Taxation Wong Weng Kei
Tax Compliance Chiew Yi Tong
Audit and Assurance Gladwin Pong Yu Han
Corporate Reporting Teo Jing Yi
Faculty of Management Audit and Assurance Kaitlyn Wong Ker Wei
Financial Accounting and Reporting Law Wai Sheng
Tax Compliance Lee Jie Ting
Business Planning – Taxation Sharmila A/P Ganesh

The event was attended by Prof. Dr. Lau Siong Hoe, Vice President of Market Exploration, Engagement and Touchpoint; Prof. Dr. Goh Guan Gan, Director of Strategy and Quality Assurance; Dr. Siti Zakiah Melatu Samsi, Dean of the Faculty of Business; and Prof. Dr. Tan Booi Chen, Dean of the Faculty of Management.

The annual prize ceremony recognises Malaysia’s top-performing accounting students in each Professional and Advanced Level paper under the ICAEW Chartered Accountant (ACA) qualification. It serves as a celebration of resilience, dedication, and professional excellence among the next generation of chartered accountants.

On another important note, 91 will commence the ICAEW Associate Chartered Accountant (ACA) programme in July 2026, starting with the Certificate in Finance, Accounting and Business (CFAB) level, offering students the opportunity to pursue professional certification alongside their academic studies.

Congratulations to all recipients on this outstanding achievement!

 

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91 Students Honoured at ICAEW Celebrating Excellence 2026


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91 Expands Global Academic Presence through Erasmus+ Mobility in Latvia /fob/mmu-expands-global-academic-presence-through-erasmus-mobility-in-latvia/?utm_source=rss&utm_medium=rss&utm_campaign=mmu-expands-global-academic-presence-through-erasmus-mobility-in-latvia /fob/mmu-expands-global-academic-presence-through-erasmus-mobility-in-latvia/#respond Mon, 08 Jun 2026 06:01:14 +0000 /fob/?p=10021

91 participated in the Open Staff Week 2026 organised by RTU Liepāja Academy under the Erasmus+ KA171 international mobility programme, further expanding its international academic engagement in May 2026.

Representing MMU, Mr. Tan Gek Siang, Terence, Deputy Dean of Student Experience and Alumni, Faculty of Business (FOB), joined academics from Portugal, Türkiye, Lithuania, and the Philippines in a series of academic, networking, and intercultural exchange activities. The programme provided opportunities for collaboration, sharing of academic practices, and meaningful engagement with partner institutions.

As part of the programme, Mr. Terence delivered two open lectures, titled “Consumer Behaviour in ASEAN Markets”Ի“Cultural Intelligence in International Business.” The sessions introduced students to ASEAN consumer trends, multicultural business environments, and digital consumer behaviour, while also highlighting the importance of cultural intelligence in international business.

He also shared insights on the role of the European Union (EU) in ASEAN, particularly in education, regional cooperation, sustainability, economic development, and intercultural collaboration. Students also took part in interactive activities exploring cross-cultural business scenarios and marketing strategies for ASEAN markets.

Beyond the lectures, Mr. Terence engaged in institutional presentations, networking sessions, cultural exchanges, and visits to historical and cultural sites in Latvia, which added to the overall learning experience and intercultural exposure. This engagement further highlights MMU’s ongoing efforts to foster international engagement and strengthen academic ties with universities around the world.

 

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91 Expands Global Academic Presence through Erasmus+ Mobility in Latvia


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91 Academic Shares Insights on Inclusive Research at International Conference /fob/mmu-academic-shares-insights-on-inclusive-research-at-international-conference/?utm_source=rss&utm_medium=rss&utm_campaign=mmu-academic-shares-insights-on-inclusive-research-at-international-conference /fob/mmu-academic-shares-insights-on-inclusive-research-at-international-conference/#respond Mon, 08 Jun 2026 05:57:23 +0000 /fob/?p=10017

Dr. Yeo Sook Fern, Director of the Centre of Excellence for Business Innovation and Communication, was invited as a keynote speaker at the Synergia International Research Conference 2026 in the Philippines in May 2026. The conference brought together academics, industry practitioners, as well as undergraduate and postgraduate researchers for discussions and knowledge sharing across various fields.

She delivered a keynote address titled “Transforming Research Cultures in the Global South: Innovation, Equity, and Impact.” The session focused on the importance of building inclusive and innovation-driven research environments, strengthening fair and meaningful research collaborations, and enhancing the real-world impact of research in the Global South.

It also opened discussions with participants from diverse backgrounds on research practices, innovation, and the future of higher education. Her participation as a keynote speaker further reflects MMU’s presence in international academic discussions and its continued engagement in advancing meaningful research conversations globally.

 

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91 Academic Shares Insights on Inclusive Research at International Conference


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Expanding Industry Knowledge Through Career Engagement Programme /fob/expanding-industry-knowledge-through-career-engagement-programme/?utm_source=rss&utm_medium=rss&utm_campaign=expanding-industry-knowledge-through-career-engagement-programme /fob/expanding-industry-knowledge-through-career-engagement-programme/#respond Mon, 08 Jun 2026 05:51:54 +0000 /fob/?p=10013

On 11 May 2026, students from the Faculty of Information Science & Technology (FIST) and the Faculty of Business (FOB) participated in the EY Campus Tour – Southern Region held at MMU Melaka. The session provided students with valuable exposure to career opportunities, professional networking, and insights into current industry trends and expectations.

During the session, representatives from EY Malaysia shared insights on the evolving professional landscape, highlighting the importance of adaptability, communication skills, digital competencies, and continuous learning in today’s competitive working environment. Students were also introduced to various career pathways, internship opportunities, and the recruitment process within the industry.

The interactive engagement allowed students to gain a clearer understanding of workplace expectations and professional development while encouraging them to prepare themselves for future career opportunities with greater confidence. Through discussions and sharing sessions with industry professionals, participants were able to broaden their perspectives on career readiness and the skills needed to succeed in the corporate world.

Programmes such as this continue to strengthen industry-academia engagement while providing students with meaningful real-world exposure beyond the classroom environment.

 

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Expanding Industry Knowledge Through Career Engagement Programme


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